Car parks - odour control & scenting case study

Why is a good fragrance important for your Car Park?

Frequently Car Parks give an uncomfortable feeling. For an inexplicable reason visitors can often feel unsafe or even ‘hunted’ in parking areas.

The most important cause of this feeling is the typical smell of car parks. The bad odours of an enclosed space with exhaust gas, oil, fine dust, which has been absorbed in the floor, rubbish etc.

These smells have a large impact on our subconscious which results in people feeling unsafe in parking areas. Furthermore, the concrete floors generate an echo, which in turn has an impact on how we feel.

Your customers hear their own footsteps, which makes them start to walk faster... and feel more and more unsafe... all due to smells and noise.

Spreading a pleasant fragrance in your car park can ensure that the subconscious process is triggered with a happy and clean fragrance instead of the typical car park smells.

There is no reason to be afraid of parking areas, but nevertheless a lot of your customers are!

We create a comforting atmosphere by diffusing fragrance from the strategic core (stair halls) and your customers feel more welcome and will become more loyal.

Especially at the following places it is very effective to add a pleasant scent to create a confident environment: staircase halls, elevator shafts, payment machines, entrance hall and doors, central staircase.

How do we make this all happen for you?

By mounting Microfresh appliances at strategic places Microfresh on the wall, or next to impulsion groups or a ventilator we spread a pleasant fragrance through large spaces.

Commonly there is a large airflow in garages of which we make use of to have a maximum range of diffusing the fragrance, but utilising a minimum of the fragrance itself.

Where?

Usually it is sufficient to install 1 Microfresh MF 1000 unit in the staircase hall and next to the payment machines to scent your complete parking complex and transform it into a pleasant environment that will give a safe feeling to your customers and make them more loyal.

Fragrancing with Microfresh gives out the message to all your visitors that you are a customer-focussed company and care about their wellbeing during their time with you.

References:
Interparking Belgium, Interparking Netherlands, Europarking, Parking Ghent.